2024搜狐城市万有影力活动设计理念

The Design Concept of Sohu City MOST INFLUENTIAL

主视觉设计

Main Visual Design

Designer: Lntano

Illustrator: Lntano

Time: 2025.05

项目介绍

2024年搜狐万有影力活动第二届成功举办，视觉设计上也加入了更多提升和融合。
In 2024, the second session of Sohu's "MOST INFLUENTIAL" event was successfully held, and more enhancements and integrations were added to the visual design.

一、视觉设计 | Visual Design

该活动是由搜狐城市·江苏主办，针对酒旅、文化等领域深度融合。本届活动的主题为：光映之隙，旨在与活动场地：苏州御窑金砖博物馆的设计理念相契合。因此在视觉设计上，强调了光影、时尚、气质、历史、和荣耀。
This event hosted by Sohu City · Jiangsu, focuses on the deep integration of wine tourism, culture, and other industries. Titled "Light Seal Gap", the theme aligns with the design philosophy of the event venue, the Suzhou Imperial Kiln BRICS Museum. The visual design emphasizes elements of light and shadow, modernity, temperament, history, and glory.

我为此设计了多版备选方案，尝试从不同的角度来营造气氛。
I developed multiple alternative design concepts to explore different approaches to atmosphere creation.

活动预热海报我从苏州御窑金砖博物馆的设计中汲取了灵感，将历史和非遗潜移默化地融入活动主题，增加活动的期待值，同时也给主会场的公布留下伏笔。
For the pre-event promotional posters, I drew inspiration from the architectural design of the Suzhou Imperial Kiln BRICS Museum, subtly integrating historical and intangible cultural heritage elements into the theme. This not only heightened anticipation but also planted a narrative hook for the reveal of the main venue.

二、设计延展 | Extended Design

活动现场使用统一的主视觉延展，但在邀请函、工作证、帆布袋、奖杯等设计上也做了不少细节的处理。
While maintaining a unified extension of the main visual identity, the on-site materials—including invitations, staff badges, tote bags, and trophies—featured meticulous detailing.

三、氛围布置 | Atmosphere Arrangement

现场布置方面，活动受限于博物馆场地，分为内外场两个区域，搭建了大量LED屏进行实时画面转播。
Due to venue constraints at the museum, the event was divided into indoor and outdoor zones, with extensive LED screens installed for real-time live broadcasts.